Reminder - The Next Pop-Culture Phenomenon Sweeps the Nation in the Form of a Nintendog

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     Interactive Event for Girl Gamers at Nintendo World Store

    WHAT: Nintendo's Dog Days of Summer: Girls' Gaming Event showcases

     Nintendogs(TM), the new puppy simulator for Nintendo DS(TM)

     that has sparked a nationwide craze in the United States and

     Japan, as owners began raising, training, and falling in love

     with their lifelike puppies.

     The doggie trend continues with an afternoon of entertainment

     and fun. It's a great chance to see what the buzz is all

     about. The family-friendly atmosphere will give young female

     gamers the chance to watch, play, shop and get dog training

     tips from experts and peers.

     With pick-up-and-play appeal, Nintendogs will be available

     for the public, while other Nintendo DS titles also will be

     on hand to play.

     VISUALS: * Kids and adults utilizing the unique Bark Mode to interact

     at the "virtual dog park" event

     * Pictures taken in a huge, branded Nintendog dog house

     * Everyone hanging out in the "Barka Lounge" area: Bean Bag

     chairs and fluffy dog beds are a great place to rest and

     refuel while playing Nintendogs

     * Girls playing Nintendogs and setting up virtual puppy

     playdates at the "sit! stay!" station, Teen People

     Trendspotters for "doggy obedience training," and more

     * Gaming stations with demonstrations by expert Nintendo

     ambassadors

     WHERE: Nintendo World Store

     10 Rockefeller Plaza

     New York, NY 10020

     WHEN: Sunday, Aug. 28 (approx. 2 p.m. - 4 p.m.)

     BACKGROUND: Nintendogs sophisticated artificial intelligence simulates a

     real dog in every way, and appeals to a broad range of

     consumers. The pups respond to their owners' voices with the

     built-in microphone, and react to praise and positive

     reinforcement via the Nintendo DS' touch screen.
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