Detroit Lions Select Ticketmaster TicketExchange for Exclusive Team-Authorized Ticket Resale

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Lions Fans Now Have Access to Safe and Authorized Online Site for the

     Resale and Purchase of Valid Tickets

    DETROIT, May 1 // -- The Detroit Lions have selected Ticketmaster's TicketExchange as the teams' exclusive authorized fan resale ticketing service. Beginning this season, Lions TicketExchange will serve as the team's only authorized resale site and will enable Detroit Lions season ticket and club seat holders to post tickets they cannot use for resale to other fans. This convenient service will offer fans looking for tickets to Ford Field home games another layer of protection from potentially fraudulent ticket sellers as well as immediate value-add for season ticket and club seat packages.

    Ticketmaster will also continue to serve as the Lions' authorized ticketing company for single game tickets to Lions games at Ford Field.

    Here's how TicketExchange works: Season ticket holders who for any variety of reasons find that they are unable to attend one or more games, may visit the TicketExchange section of Ticketmaster.com and post their tickets for sale to other Lions fans. Fans looking for tickets may visit TicketExchange to peruse and purchase tickets for Lions' home games that might be sold out, or to obtain what they may deem to be a more favorable seat location, or to obtain a ticket located in a specific seating section of the venue that might not otherwise be available.

    The TicketExchange transaction is entirely automated and processed by Ticketmaster, the trusted brand for event ticketing. Lions fans who purchase tickets through TicketExchange receive a brand new ticket replete with a new and unique barcode identifying the buyer as the new owner of that ticket. Fans who purchase tickets via TicketExchange may select to have their tickets delivered electronically via TicketFast, Ticketmaster's online ticket delivery service.

    "Ticketmaster has served the Lions well for over a decade. We reviewed a variety of resale providers and found Ticketmaster's service to best meet our needs," said Dave Glazier, Lions Sr. Vice President of Business Development and Sales. "We are extremely happy to be able to increase the level of service we offer to our valued season ticket holders as well as countless Detroit Lions fans. We want to ensure that our fans have the best possible game-day experience and this includes providing them with a Lions-authorized site to buy and resell tickets and avoid potentially fraudulent resellers. By choosing Ticketmaster as our secondary market provider, we know that the team and its fans are receiving the very best ticketing technology available."

    "With TicketExchange, the Detroit Lions demonstrate that they are a forward thinking team dedicated to providing their fans with the utmost in customer satisfaction, including a safe and secure purchase experience," said Bob Garsh, General Manager, Ticketmaster Detroit. "We look forward to working closely with the Lions to introduce TicketExchange to their season ticket and club seat holders, as well as ensure that all Lions fans find it easy, convenient, and enjoyable to attend games at Ford Field."

    About Ticketmaster

    Ticketmaster is the world's leading ticketing company, operating in 20 global markets, providing ticket sales, ticket resale services, marketing and distribution through http://www.ticketmaster.com, one of the largest e-commerce sites on the Internet; approximately 6,500 retail outlets; and 20 worldwide call centers. Ticketmaster celebrated its 30th anniversary in 2006 and currently serves more than 9,000 clients worldwide across multiple event categories, providing exclusive ticketing services for hundreds of leading arenas, stadiums, performing arts venues, museums, and theaters. In 2006, the company sold more than 128 million tickets valued at over $7 billion on behalf of its clients. Ticketmaster is headquartered in West Hollywood, California and is an operating business of IAC (Nasdaq: IACI).
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