Reignmaker Communications to Put Their Money Where Your Mouth Is

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VoIP provider to offer unprecedented call quality guarantee on new SIP

     Trunking service

    ATLANTA, Oct. 30 // -- Hearing is believing. Reignmaker Communications, a leading nationwide provider of VoIP Hosted PBX telephony services, says customers will have clear calling when using its newly launched SIP Trunking services. And they are backing up their claim with a 60-day no- risk guarantee -- the industry's strongest satisfaction guarantee.

    "Reliability and call clarity are critical to achieving customer satisfaction. Reignmaker has supplied VoIP services for more than four years, and we have garnered the experience needed to avoid the pitfalls that can lead to inferior call quality. Our infrastructure enables Reignmaker to back our new SIP Trunking product with the industry's strongest call quality guarantee," said Mark Graves, President and CFO of Reignmaker Communications. "Give us 60 days. If you're not satisfied, we'll tear up your contract."

    Reignmaker Communications has partnered with Edgewater Networks, Inc., utilizing the company's EdgeView VoIP Support System and EdgeMarc network appliances as mandatory components to Reignmaker Communications SIP Trunking.

    "We understand that end-to-end customer ownership is a vital aspect of Reignmaker's business strategy," says Dave Norman, CEO from Edgewater. "Reignmaker has constructed its SIP Trunking service with the tools and know- how to ensure premium quality for their customers and we are happy to be a part of their overall solution,"

    The components of this three-tiered approach to call quality assurance are:

    -- Initiation

     -- Before the system is installed, Reignmaker provides

     interoperability testing to ensure standards and configuration

     for a client's IP-PBX are fully tested.

     -- A comprehensive bandwidth test is conducted for clients keeping

     existing circuits to test for latency, jitter and packet loss.

     -- Reignmaker's network utilizes multiple private peering

     connections to optimize call paths for the shortest possible

     number of hops.

    -- On Every Call

     -- Proactive call quality activities are performed utilizing a

     device that maximizes WAN link utilization while optimizing

     voice quality using prioritization and shaping.

     -- The Reignmaker solution resolves NAT/FW traversal problems for

     SIP traffic which allows a single public IP address to be used

     for multiple VoIP clients. A stateful packet inspection

     firewall is used in combination with a VoIP application layer

     gateway to provide comprehensive "media-aware" security. The

     device also supports IPSec for secure site-to-site networking.

    -- Troubleshooting

     -- Every call is monitored by an on-site device. Automatic alerts

     are sent directly to the Reignmaker NOC for investigation when

     any MOS score is under 3.5.

     -- Reignmaker employs several state-of-the-art troubleshooting

     tools which help identify, isolate and resolve issues that can

     affect call quality. Each step of the SIP path is analyzed to

     determine issue root causes and resolution actions.

    "It's all about the connection," said Graves. "We say we provide the clearest connection and are prepared to put our money where our calls connect."

    ABOUT REIGNMAKER COMMUNICATIONS, INC.

    Reignmaker Communications is the world's first end-to-end communications provider, enabling small to medium-sized business customers with comprehensive communication and technology services on both sides of the "traditional" demarcation line via its nationwide flagship product, Reignmaker REIGN- FREE(TM) Hosted Voice service. REIGN-FREE is a Centrex/PBX-replacement service, which provides a vast array of web-based feature functionality and advanced call-handling flexibility at a lower total cost of ownership. Reignmaker Communications is a privately held company headquartered in Atlanta, and offers service in more than 400 U.S. cities. The company has been in business since 1996. For more information, visit Reignmaker at http://www.reignmaker.net.

    Contacts:

    Bill Casey Sharon Kraun

    Reignmaker Communications Cohn, Overstreet & Parrish

    404-975-0093 404-961-2242
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