Sandler Communications Inc. Organizes Successful Acquisition of Reality Racing Inc. in Response to Shareholder Activism

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HOUSTON, Oct. 2 // -- Sandler Communications Inc. has confirmed that its investor group has taken controlling interest in Reality Racing Inc. (Pink Sheets: RRGI), following the successful transfer of 61,000,000 shares of Reality Racing Inc. stock and letters of resignation from the Company's former principals Patrick & Lee Schaefer and Craig Leitner. Sandler Communications CEO Gabe Sandler, who received the letters and shares late last night, organized the purchase directly from the three Reality Racing founders in response to what he described as "shareholder activism and undying enthusiasm for the show's core concept". Sandler joins the Company's Board of Directors as Vice President and Secretary.

    Reality Racing, Inc. debuted May 19, 2007 on Spike TV, where it ranked first amongst male audiences aged 18 to 49, according to Spike's parent company Viacom. The show was described by one journalist as "NASCAR meets American Idol," but failed to achieve its first season advertising sales performance targets, leaving much to be desired by investors and fans alike.

    Gabe Sandler served as the company's investor relations officer (IRO) from June 2006-2007, during which time he and his firm were given $36,000 total in compensation and budget from Reality Racing. He was also given 4.2 million restricted shares as a partial settlement for unpaid services from December 2006 - June 2007. Sandler Communications Inc. has contributed these 4.2 million shares to its investor group, such that 65.2 million shares are actually owned in full. Gabe Sandler also personally owns 790,000 shares, which he purchased in the market at various prices during the past year. The group's position makes them the majority owner of the company's issued and outstanding share count, which was last reported as 130,242,000. The company also reports approximately 30 million shares that are restricted and unregistered, which would make them outstanding but not issued, and thus subject to a due diligence review by the Company's Audit Committee before they are issued with voting rights. The company currently maintains a list of approximately 2700 shareholders of record.

    For more information about Reality Racing, visit the company webpage at:

    About Sandler Communications Inc.

    Sandler Communications is headquartered in Houston, TX, with satellite offices in New York, California, Florida, Canada and the UK. The firm is an investor relations and financial public relations firm, specializing in ESI, electronic discovery, Sarbanes-Oxley compliance, and the creation of XBRL-enabled streaming-data management systems for automation of electronic disclosure. Although the firm is primarily dedicated to servicing the investor relations needs of its clients, it also focuses on public relations and financial consulting. Sandler Communications is a proud member of NIRI, ACG, PRSA, XBRL US, SBA, GTS, SCIA, ACN, PRMIA, NYSSA, TexChange, AAWC, and the BBB. The firm promotes careful study of securities laws and professional risk management, and has made a strong commitment to help enhance investor education and awareness worldwide, particularly amongst the over-the-counter markets where investors face the highest likelihood of corporate fraud and fiduciary irresponsibility damaging their equity.

    For more information about Sandler Communications, visit the company webpage at

     Or contact:

     Gabe Sandler

     Sandler Communications, Inc.


    Safe Harbor:

    Forward-looking statements made in this release are made pursuant to the "safe harbor" provision of the Private Securities Litigation Reform Act of 1995. Forward-looking statements made by Reality Racing Incorporated are not a guarantee of future performance. This news release includes forward-looking statements, including with respect to the future level of business for the parties. These statements are necessarily subject to risk and uncertainty. Actual results could differ materially from those projected in these forward- looking statements as a result of certain risk factors that could cause results to differ materially from estimated results. Management cautions that all statements as to future results of operations are necessarily subject to risks, uncertainties and events that may be beyond the control of Reality Racing Incorporated and no assurance can be given that such results will be achieved. Potential risks and uncertainties include, but are not limited to, the ability to procure, properly price, retain and successfully complete projects, and changes in products and competition.

    Section 17(b) of the Securities Act of 1933, requires public disclosure by any publicist of the amount of compensation received from Reality Racing, Inc. (the "Company"), whose shares are publicly traded. Sandler Communications, Inc., ("SCI") has received the following compensation from the Company: $36,000 in cash; 4,200,000 of Common Shares (restricted under Rule 144); $240,000 as a Promissory Note; to disseminate corporate information to the public.

    Further, SCI has or expects to receive compensation either in the form of cash, equity shares or both for publicity services which it has rendered, or may render to, or on behalf of, the public Company. Sandler Communications, Inc., is the holder (directly or indirectly as beneficiary) of 65,200,000 shares of common stock of the Company which it previously received, purchased, agreed to purchase, or purchased in accordance with others. Gabriel P. Sandler, a Principal of SCI, is an officer and/or director of the Company.
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