engages in the production and marketing of bakery products in the United States.
It operates through two segments, Flowers Bakeries and Flowers Specialty.
The Flowers Bakeries segment produces and markets bakery products, including breads and rolls in the southeastern and southwestern United States.
The Flowers Specialty segment produces snack cakes for sale to co-pack, retail, and vending customers; frozen bread, rolls, and buns for sale to retail and foodservice customers; and pastries, doughnuts, and bakery snack products.
The company also contract manufactures snack products under various private and branded labels.
Flowers Foods distributes its products through traditional supermarkets and their in-store deli/bakeries, foodservice distributors, convenience stores, mass merchandisers, club stores, wholesalers, restaurants, fast food outlets, schools, hospitals, and vending machines.
The company was incorporated in 2000 and is headquartered in Thomasville, Georgia.

